Our Power, Our Choice


The future of electric power in Coastal North County San Diego

Our Mission

We engage the residents of Oceanside, Carlsbad, Encinitas, Solana Beach, and Del Mar to support the local effort for a not-for-profit electricity provider ("Community Choice Energy") as an alternative to SDG&E and the clearest path to 100% clean energy

What's Happening?

Cities across California are creating a choice for electricity customers that delivers local control, local benefits, and more clean energy at competitive rates. San Diego coastal north county cities have banded together to do the same. (Read more...)


Community Choice Energy in a Nutshell


2 GW of new renewable clean energy, thanks to California Community Choice Agencies. This map courtesy of CalCCA, the association of California Community Choice Agencies. See their online document for a complete listing of contracting CCEs and sources.


Recent Posts


Thinking of Going Solar? Your Time Will Come Soon

You can become a "pro-sumer". By having solar panels on your home, you will be a producer of clean energy, and if you are tied into the grid, you will be a consumer of clean energy when your system is not producing enough energy for your needs. (Read more...)


SDG&E Is Looking to Leave the Power-Buying Business

In a dramatic sign of California’s changing energy market, San Diego Gas & Electric wants to stop buying and selling electricity. (Read more...)


California CCEs on Exit Fee Decision: No Problem

The main takeaway is that an increased exit fee does NOT translate into a dollar-for-dollar increase in a customer’s bill; CCEs have flexibility in how they allocate resources and can decide how much (if any) of the exit-fee increase is added to their net rates. (Read more...)