Our Power, Our Choice


The future of electric power in Coastal North County San Diego

Our Mission

We engage the residents of Oceanside, Carlsbad, Encinitas, Solana Beach, and Del Mar to support the local effort for a not-for-profit electricity provider ("Community Choice Energy") as an alternative to SDG&E and the clearest path to 100% clean energy

What's Happening?

Cities across California are creating a choice for electricity customers that delivers local control, local benefits, and more clean energy at competitive rates. San Diego coastal north county cities have banded together to do the same. (Read more...)


Community Choice Energy in a Nutshell


Recent Posts


Can SDG&E Offer San Diego Green Power While Locked Into Gas?

SDG&E has countered the City of San Diego’s CCE plan with an alternative proposal that would commit them to meeting the city’s goal of 100% clean energy by 2035. However, besides not clearly outlining a plan of action, SDG&E continues to expand their commitment to burning gas to generate electricity, calling into question if they are serious about embracing the city’s goal. (Read more...)


Solana Energy Alliance, the Little CCE that Could

As of June 1, Solana Energy Alliance, or SEA, will be the default energy provider for San Diego’s second smallest city. SEA will offer two power options... (Read more...)


Can San Diego Ditch the Power Company?

For the last 18 years, California regulators have shaped energy policy largely based on fear. But the choices of state regulators didn’t satisfy local communities. They decided to take control of their electricity. (Read more...)